Whether you work for a food co-op, credit union, electric co-op or another type of cooperative, teaching potential (and current) members about the cooperative difference should be a top strategic communication objective. Members who fully understand the co-op business model and identify as members rather than customers are often more satisfied with their co-op’s services. […]
Ask an internal communications team to name their biggest struggle and they’ll likely answer that it’s handling an increasing workload with limited staff. Outside of large organizations, it’s rare to find a business or cooperative that splits the duties of marketing, external communications and internal communications into different teams. Instead, all of those duties (and […]
Employee newsletters serve as a main communication channel by many co-ops to release internal news and information. While newsletters hold vast potential to keep employees up-to-date and engaged with co-op news and happenings, that potential remains largely untapped in many cooperatives. Whether you’re thinking of starting an employee newsletter or want to resolve pain points […]
Employee safety—it’s listed as a top priority for most cooperatives, but, let’s face it, building a co-op safety culture is often easier said than done. Mandating that workers complete safety trainings each year won’t, in and of itself, cultivate a culture where each employee owns the role of being a cooperative safety leader. Rather, growing […]
A monumental shift toward remote work happened as the COVID-19 pandemic emerged around the world. While fairly painless for many organizations, and already the norm for others, the shift wasn’t entirely easy for those that had never allowed their workforce to telecommute. There were (and are) pain points but, by and large, the shift worked. […]
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